Written Directions
I always pick 72 south up off of 7 east out of Kingwood, WV. Take it all the way till it intersects with Route 32 54 miles later.
Scenery
For much of this road you're riding next to a creek with a pretty good view of it, when not next to the creek the elevation offers a fair view. Not too shabby...
Drive Enjoyment
Very good pavement just before or after Rowelsburg, I believe. Before then it's shoddy, but not horrible. North of Parsons it's great and south of 219 it's a 1.5 lane suicide (see: fun) road.
Tourism Opportunities
Parsons,WV is it. The other towns are too small to offer anything up.
Motorcycle Road Additional info
The faster you take this road, the more fun it is. Now, granted that can be said about anyone road, but seeing as the lanes get pretty fat at the mid and late part of this road allowing plenty of room for smooth sweeping turns.
Do mind the red clay that falls down on the road in one spot on the right if heading south. You can't miss it, given that the hills are all trees until you get to the red hill part, then it goes back to trees.